CarriageTowneNews.com, Kingston, NH

January 2, 2014

Direct Marketing Conference


Carriage Towne News

---- — BRENTWOOD — The New Hampshire Direct Marketing Conference will be held on Tues., February 18, from 8:30 a.m. – 3:30 p.m., at Portsmouth Country Club in Greenland. The conference will offer part-time and full-time farmers, fishermen, and forest-based businesses a treasure of tips and practical wisdom that will help grow their businesses, and expand the local food system. A recipe for success!

Keynote speaker Roberta MacDonald, Cabot Creamery Cooperative of Vermont: No Money for Marketing! Yet Grow Your Business. Roberta is nearing forty years of consumer product and trade marketing experience, the last twenty-five of which she has spent as Senior Vice President of Marketing for Cabot Creamery. She has been recognized with many awards for design, promotions, and high-impact public relations programs, including Cookies for Good, and the Cabot Reward Volunteers iPhone app. Prior to moving to Vermont, Roberta provided marketing consulting and/or staff services for leading organizations and enterprises, including the San Francisco Opera, the National Endowment for the Arts, American Express, Information Industry Association, NYU, CBS, and the Vietnam Veterans Memorial.

Also on the program: A Blend of Marketing Ideas; Marketing Risks or Marketing Wisdom; Branding Your Business on a Budget; Building Your Social Media and Internet Marketing; Seafood Quality Control Measures: From Harvest through Point of Sale; and Making the Chef Connection!

Early bird registration is now open! For more information or to register, contact Nada Haddad at nada.haddad@unh.edu or 603-679-5616.